MARY ELIZABETH BRADDON AND ADVERTISING
VICTORIAN AND EDWARDIAN ADVERTS FOR HER WORK
By
Jennifer Carnell

'ready this day at all the Libraries in Three Volumes'.
An advert for the first edition by Tinsley Brothers of Eleanor's Victory in three volumes.

An advert for the first edition of The Lady's Mile in three volumes.

Press reviews quoted in an advert as The Lady's Mile was about to be published in the Library Edition by Ward, Lock, & Tyler in 1868.

An advert for the serialisation of Mohawks (1886) in Belgravia Magazine, published at the rear of a yellowback Trollope novel.

Library Edition of Miss Braddon's Novels
Published by Ward, Lock, & Tyler.

The library edition was published in the 1860s by Ward, Lock, and Tyler.
The advert pictured here came from the back of one of Braddon's novels published in this edition.
Only a Clod (1865) was about to be added to the series.

This advert for the library edition was published in an 1868 yellowback edition of The Captain of the Vulture.
The Lady's Mile (1866) was about to be be published in the series.
'This day, with frontispiece and vignette title page handsomely printed in tint on toned paper,
and strongly bound in cloth gilt, crown 8vo, price 6s.'

An advert from the late 1890s for the Author's Edition published by Simpkin & Co.

An advert for the Downey sixpenny editions in the 1900s.

Advert for a Hurst & Blackett sixpenny paperback novel in 1902.

1902 advert showing that Her Convict was now in print as a sixpenny paperback.

Advert for Hurst & Blackett sevenpenny hardback novels in 1902.

Advert on the back cover of a Hurst & Blackett sixpenny paperback novel for the seven penny pocket edition hardbacks.
So far, in 1902, the series included The White House and During Her Majesty's Pleasure.

 

Read more about Braddon in The Literary Lives of Mary Elizabeth Braddon by Jennifer Carnell (Biography)

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